{"id":2895,"date":"2023-04-20T18:37:05","date_gmt":"2023-04-20T17:37:05","guid":{"rendered":"https:\/\/encrenoire-corporate.com\/blog\/?p=2895"},"modified":"2023-04-27T08:33:10","modified_gmt":"2023-04-27T07:33:10","slug":"portraits-corporate-noir-et-blanc","status":"publish","type":"post","link":"https:\/\/encrenoire-corporate.com\/blog\/portraits-corporate-noir-et-blanc\/","title":{"rendered":"Portraits Corporate Noir et Blanc"},"content":{"rendered":"\n
\"portrait<\/figure>\n\n\n\n

Des portraits corporate en noir et blanc et en lumi\u00e8re naturelle.<\/strong><\/p>\n\n\n\n

Encre Noire r\u00e9alise les photos des collaborateurs de la branche fran\u00e7aise du groupe Brunswick<\/a> depuis 2013. Aujourd’hui suite \u00e0 une demande de la communication internationale du groupe nous r\u00e9alisons des portraits en couleur devant un fond clair. Mais nous souhaitons, dans cet article, mettre en avant les portraits noir et blanc<\/a> r\u00e9alis\u00e9s au d\u00e9but de notre collaboration. Des portraits corporate In Situ, chics et naturels que nous sommes fiers d’avoir propos\u00e9s. Les shootings photo sont r\u00e9alis\u00e9s dans les locaux de l’enseigne parisienne Boulevard Malesherbes. <\/p>\n\n\n\n

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Peut-on encore communiquer avec des portraits corporate en noir et blanc ?<\/h2>\n\n\n\n
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Lorsqu’il fixe une image le regard est d’abord attir\u00e9 par la couleur. Il est donc logique que dans un visuel noir et blanc l’oeil se focalise avant tout sur la composition et l’\u00e9motion. Dans un portrait monochrome c’est l’expression du mod\u00e8le qui attirera le regard. De plus l’aspect \u00e9ternel du N&B donne un r\u00e9sultat assez chic et s\u00e9duisant. N’ayez donc pas peur de passer pour un ringard en diffusant votre photo de profil en noir et blanc !<\/p>\n\n\n\n

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En quoi une lumi\u00e8re naturelle est-elle int\u00e9ressante pour un portrait corporate ?<\/h2>\n\n\n\n
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Une lumi\u00e8re de studio permet une homog\u00e9n\u00e9it\u00e9 sur un shooting et un travail plastique qui peut \u00eatre tr\u00e8s int\u00e9ressant. Il y a tant de fa\u00e7on d’\u00e9clairer un visage … Un shooting en lumi\u00e8re naturelle permet des portraits beaucoup plus humains. Les collaborateurs sont pr\u00e9sent\u00e9s tels qu’ils sont dans la vraie vie. Par contre l’exercice est p\u00e9rilleux notamment lorsque le photographe doit r\u00e9aliser une s\u00e9rie de portraits sur plusieurs heures. En effet, il est difficile de maitriser la m\u00e9t\u00e9o. Bien entendu la pr\u00e9sence de fen\u00eatres ou mieux de grandes baies vitr\u00e9es est essentielle. Le pire \u00e9tant les journ\u00e9es o\u00f9 s’alternent nuages et soleil. C’est pourquoi il est souvent pr\u00e9f\u00e9rable d’imiter la lumi\u00e8re naturelle par l’apport de grands diffuseurs ou de draps. Une approche beaucoup plus douce qu’une boite \u00e0 lumi\u00e8re ou un parapluie photo… <\/p>\n\n\n\n

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Des portraits corporate en noir et blanc et en lumi\u00e8re naturelle. Encre Noire r\u00e9alise les photos des collaborateurs de la branche fran\u00e7aise du groupe Brunswick depuis 2013. Aujourd’hui suite \u00e0 une demande de la communication internationale du groupe nous r\u00e9alisons des portraits en couleur devant un fond clair. Mais nous souhaitons, dans cet article, mettre en avant … Continuer la lecture de « Portraits Corporate Noir et Blanc »<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":3010,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[156],"tags":[27],"yoast_head":"\nportraits corporate en noir et blanc<\/title>\n<meta name=\"description\" content=\"Pr\u00e9sentation des portraits corporate r\u00e9alis\u00e9s pour la soci\u00e9t\u00e9 Brunswick. 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